PLAN, AND ACT
Our services
Develop in Tandem with the client the most personalized methodology and the most adapted to his specific needs,
Clarity and comprehensibility of the different techniques used at each stage of the collection process
Clarity and comprehensibility of the different techniques used at each stage of the collection process
OUR GOAL
Our challenge
A sharp mastering oriented towards originality and the updating of techniques
Extensive research of endogenous and exogenous factors explaining field observations “from the stream to the river, you will have to know the landscape. »
Extensive research of endogenous and exogenous factors explaining field observations “from the stream to the river, you will have to know the landscape. »
EVIDENCE, OUR PROMISES
Our vision
Have a very successful business
A strong and notable Label
Total mastery of market research in Africa
Do studies adapted to all the new technologies in the field
A strong and notable Label
Total mastery of market research in Africa
Do studies adapted to all the new technologies in the field
HOW CAN WE HELP YOU ?
MARKET
STUDIES
By definition, the purpose of market research is to analyze supply and demand in a given market in order to enable the implementation of the company's commercial strategy or a marketing action plan. Thus, market studies are very often used by business creators when assessing the viability of their project and making their business plan, and by more established companies when creating the budget for the year. next.
Targeting group offers you the possibility to better understand your needs in order to attack the future with more serenity. Here are the different types of studies available to you:
Targeting group offers you the possibility to better understand your needs in order to attack the future with more serenity. Here are the different types of studies available to you:
Demographic studies
It makes it possible to have a cartography of the commercial landscape, to define more precisely the expectations of the actors or influencers of each field of activity. Through the demographic study, the client company has a clear vision of the needs of the market classified by age, sex and social level. Aware that each person has a specific need to satisfy, the data from such a study helps the customer to "hit the mark" whatever the field because they are better equipped to meet the needs of this market.
Impact study
This type of study makes it possible to measure the “impact or influence” of these customer services or products on the target market. It makes it possible to be able to know what influence its products have and makes it possible to highlight the positioning of the company in its market.
Market study
It makes it possible to measure, analyze and understand the behaviors, appreciations, needs and expectations of a defined target.
Communication Assessment
Communication is the means by which the company informs its customers that it is present, that it has services or products to offer. This study allows the company to know if its target audience has actually perceived its message or how to improve or change its communication channels.
GROW WITH ITS CUSTOMERS
18 years old
Experience
With more than 18 years of experience and proven expertise, Cabinet Ciblage, created in Dakar in August 2005, specializes in market research, opinion polls, auditing and training.
Composed of a multidisciplinary team of sociologists, marketers, research manager with more than 150 investigators and working in close collaboration with certain international research firms such as Nielsen, Ipsos, Kantar; our goal is, through the studies carried out, to give the decision-makers of a company useful information to think or rethink their strategy.
constancy
For 18 years, we have maintained unfailing ardor and abnegation in our work. We have also managed to maintain a very good relationship with our customers.
Evolution
Our structure has succeeded in adapting to rapid technological development according to customer needs. All our surveys are to international standards.
Offices
Apart from our base in Dakar, we have been able to establish a second base in Abidjan with teams spread across almost all of West Africa and partners in other African countries.
GREAT REVIEWS FOR OUR SERVICES
They make us
trust
SENSORY VALUE
GEOPOLL
IPSOS
ASKAFRIKA
OUR ADS
Latest News
The vital importance of market research and opinion polling
Do you want to start your own business, launch a new product or project, or achieve lasting market dominance? The vital importance of market research and opinion polls explained on national channel RTG in Guinea-Conakry.
OUR OFFICES
Let's keep in touch
Come and visit our premises or simply send us an e-mail whenever you wish. We are open to all suggestions from our customers.
Address
Abidjan,
Dakar
Dakar
Call us
+225 27 22 52 42 36
+221 76 685 75 75
+221 76 685 75 75
Send an Email
ciblage@ciblagegroup.com
OUR OFFICES
Get in Touch
Come and visit our quarters or simply send us an email anytime you want. We are open to all suggestions from our clients.
Address
Bloomsbury Square,
London WC1B 4EA
London WC1B 4EA
Call us
020 7946 020
020 7996 223
020 7996 223
Email us
info@avantage.co.uk
office@avantage.co.uk
office@avantage.co.uk